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• The Effect of Marketing Mix on Sales Volume of Suzuki Ertiga Cars at PT. Megahputra Sejahtera Pettarani Makassar Branch

  Putri Abadi Handayani , Muhammad Ichwan Musa

  113-124

  2023-02-02

  Statistics: 502

• Analysis of Promotion Mix and Place in Increasing Sales at Murai Coffee Gunungsitoli

  Wildan Syariah Farasi , Serniati Zebua , Martha Surya Dinata Mendrofa , Yuterlin Zalukhu

  153-162

  2025-11-28

  Statistics: 143

• The Effect of Sales Promotion and Brand Awareness on Iconnet Purchase Decisions at PT. Icon+ in Makassar City

  Muhammad Fadly Ananda , Zainal Ruma , Muh. Ichwan Musa , Siti Hasbiah , Muhammad Ilham Wardhana Haeruddin

  587-598

  2023-07-14

  Statistics: 403

• Analysis of Digital Marketing Strategy in Increasing Sales at Murai Coffee Gunungsitoli

  Soterman Fotendo Kristian Mendrofa , Maria Magdalena Bate’e , Idarni Harefa , Heniwati Gulo

  653-662

  2025-11-26

  Statistics: 642

• Determination Analysis Segmentation, Targeting and Positioning (STP) On The Level Sales at Upnormal Coffee in Palu

  Elimawaty Rombe , Muzakir

  465-474

  2023-06-08

  Statistics: 609

• The Influence of Business Location Feasibility, Social Media Advertising and Product Innovation on Increasing Sales of Micro, Small and Medium Enterprises in The Culinary Sector at The Center Point of Indonesia Makassar City

  Marhawati , Nur Delima Novita Rahman , Mustari , Andi Tenri Ampa , Syamsul Rijal

  823-838

  2023-09-01

  Statistics: 508

• Analysis of The Use of Facebook Digital Promotion Media To Increase Sales of UD Tahu Murni Products in Gunungsitoli City

  Petrus Lase , Idarni Harefa , Yupiter Mendrofa , Otanius Laia

  59-68

  2025-11-23

  Statistics: 170

• Data Driven Marketing in Real Estate: Forecasting House Prices and Uncovering Influential Factors

  Intania Prabadianti , Samidi

  87-106

  2025-11-25

  Statistics: 184

• The Influence of Celebrity Effect, Perceived Usefulness, Trust on Attitude Toward Influencers and Its Implications on Impulse Buying

  Haniyah Qastholany , Farah Alfanur

  1-14

  2024-11-18

  Statistics: 562

• Strategic Approach to Drive Business Growth in The Food and Beverage Industry Study Case: Bahagia Kopi

  Adib Putra Pradewa , Wawan Dhewanto

  319-328

  2025-03-12

  Statistics: 405

• PT. Gudang Garam Profitability Analysis on The Indonesia Stock Exchange

  Windi Atriani , Muhammad Ali , Mursalim Nohong

  625-632

  2023-07-19

  Statistics: 4919

• Literature Review: Digital Marketing Strategy to Increase MSME Income

  Riana Multhazam , Romansyah Sahabuddin , Andi Nurzakiah Amin , Andi Annisa Sulolipu

  267-274

  2025-02-10

  Statistics: 650

• Marketing Performance of Pomelo Oranges in Padang Lampe Village, Ma'rang District, Pangkajene Kepulauan Regency

  Marhawati Najib

  91-100

  2024-12-03

  Statistics: 193

• Analysis of Strategies in Increasing Competitiveness at E11evenkick Academy in Makassar City

  Muhammad Rifqi Azhar , Anwar , Muh. Ichwan Musa , Siti Hasbiah , Muhammad Ilham Wardhana Haeruddin

  199-204

  2023-03-11

  Statistics: 481

• Literature Review: Online Marketing Activities Towards Increasing The Income of Traditional Market Traders in South Sulawesi

  Supri , Romansyah Sahabuddin , Andi Nurzakiah Amin , Andi Annisa Sulolipu

  523-534

  2025-03-12

  Statistics: 316

• Mapping Multi-Sensory Brand Experiences and Their Impact on Customer Satisfaction: A Bibliometric and Systematic Literature Review on Scopus

  Kevin Ghulaman Silmi , Budi Eko Soetjipto Budi Eko , Ludi Wishnu Wardhana Ludi Wishnu

  371-386

  2025-05-17

  Statistics: 437

• Marketing Strategy For Micro Small To Medium Enterprises at 777 Sweet Fruit Shops in Gowa District

  Marhawati Najib , Miftahul Jannah , Agus Syam

  159-168

  2024-02-27

  Statistics: 398

• Mapping the Research Landscape of Green Marketing, Brand Trust, and Purchase Decision: A Bibliometric Analysis and Systematic Review on Database Scopus

  Lili Purwanitasari , Budi Eko Soetjipto , Ludi Wishnu Wardhana

  411-424

  2025-05-17

  Statistics: 444