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• Marketing Strategy For Micro Small To Medium Enterprises at 777 Sweet Fruit Shops in Gowa District

  Marhawati Najib , Miftahul Jannah , Agus Syam

  159-168

  2024-02-27

  Statistics: 398

• Analysis of Sustainable Cultural Tourism Development in Mamasa Regency: Promotion Strategy and Distinctiveness

  Dian Rahmayanti Rivai , Futri Ayu Wulandari , Irawati

  173-182

  2024-12-29

  Statistics: 257

• Analysis of Production Optimization Strategy to Increase The Capacity of Kamumu Kimpul Chips at UD. Sona Gunungsitoli Idanoi

  Yantonius Harefa , Sophia Molinda Kakisina , Jeliswan Berkat Iman Jaya Gea , Martha Surya Dinata Mendrofa

  261-270

  2025-12-20

  Statistics: 131

• Formulation of Arabica Coffee Farming Business Development Strategy in Enrekang District Using SWOT Analysis

  Marhawati Najib , Afrinda , Agus Syam , Muhammad Jufri , Nurhalim

  461-474

  2025-05-27

  Statistics: 239

• Analysis of Strategies in Increasing Competitiveness at E11evenkick Academy in Makassar City

  Muhammad Rifqi Azhar , Anwar , Muh. Ichwan Musa , Siti Hasbiah , Muhammad Ilham Wardhana Haeruddin

  199-204

  2023-03-11

  Statistics: 481

• Proposed Business Strategy to Overcome Operational Challenges in Frozen Food Company: Case Study on CV XYZ

  Erlinda Deviana , Yuanita Handayati

  289-296

  2025-02-11

  Statistics: 344

• The Role of Strategy Agility as a Mediation Variable is Reviewed with Human Capital and Absorptive Capacity in Influencing the Performance of PT Bank Sumut Kampung Lalang Branch Office

  Rudi Ardi Anugrah Simbolon , Yeni Absah , Prihatin Lumbanraja

  531-536

  2026-03-03

  Statistics: 57

• School Management Digitalization Strategy To Improve Education Quality at State Vocational School 2 Gunungsitoli

  Fajar Otolius Telaumbanua , Eliagus Telaumbanua , Suka’aro Waruwu , Syah Abadi Mendrofa

  663-670

  2025-11-28

  Statistics: 75

• Literature Review: Digital Marketing Strategy to Increase MSME Income

  Riana Multhazam , Romansyah Sahabuddin , Andi Nurzakiah Amin , Andi Annisa Sulolipu

  267-274

  2025-02-10

  Statistics: 650

• The Role Of Marketing Audit In Yotta Beverage Business In Makassar, Pettarani Branch

  Masnawaty Sangkala

  453-464

  2023-06-08

  Statistics: 381

• Escaping the Equilibrium: Strategic Innovation as a Deliberate Disequilibrium Mechanism in Oligopolistic Competition

  Nurman

  163-172

  2025-11-24

  Statistics: 124

• Digitalization and Financial Inclusion as an MSMe Business Sustainability Strategy: A Case Study In The Food and Beverage Sector

  Ika Fitriyani , Muhammad Nur Fietroh , Novi Kadewi Sumbawati , Ismawati , Afina Aurellya Kamal , Yuliana

  659-670

  2026-04-11

  Statistics: 15

• Strategy for Human Capital Development in The Entrepreneurial Environment in The Digital Era

  Rostini , I Gede Arya Pering Arimbawa , Ardhie Goeliling , Nela Nur Vianti , Fatmawati A Rahman

  311-318

  2025-02-16

  Statistics: 445

• Analysis of Digital Marketing Strategy in Increasing Sales at Murai Coffee Gunungsitoli

  Soterman Fotendo Kristian Mendrofa , Maria Magdalena Bate’e , Idarni Harefa , Heniwati Gulo

  653-662

  2025-11-26

  Statistics: 642

• The Impact of Covid-19 on The Profitability of Manufacturing Companies Listed on The Indonesia Stock Exchange (IDX)

  Mutia Tasyah Adri , Agung Widhi Kurniawan , Anwar , Anwar Ramli , Nurman

  561-568

  2023-07-14

  Statistics: 518

• Collaboration Strategy Faculty of Economic and Bussiness Universitas Negeri Surabaya Indonesia to Become a Faculty With a Global Reputation

  Han Tantri Hardini , Susanti , Fitriana Rahmawati , Fitriah Dwi Susilowati , Irwan Adimas Ganda Saputra , Farij Ibadil Maula

  585-604

  2025-10-29

  Statistics: 135

• Talent Management Strategy in Retaining The Millennial Generation

  Leonardo Indra Vitaharsa

  327-332

  2024-08-14

  Statistics: 303

• Determination Analysis Segmentation, Targeting and Positioning (STP) On The Level Sales at Upnormal Coffee in Palu

  Elimawaty Rombe , Muzakir

  465-474

  2023-06-08

  Statistics: 609

• A New Approach of Investment Project Appraisal Under Risk and Uncertainty

  Christos Karnavas

  217-240

  2024-05-03

  Statistics: 670

• The Influence of Celebrity Effect, Perceived Usefulness, Trust on Attitude Toward Influencers and Its Implications on Impulse Buying

  Haniyah Qastholany , Farah Alfanur

  1-14

  2024-11-18

  Statistics: 562

• Human Resources as Brand Ambassador: a Qualitative Approach to Building Customer Loyalty

  Rostini , Annisa Zhalila Razak , A Fadel Muhammad , Sukiman , Hamsyah

  349-356

  2025-03-23

  Statistics: 465

• Analysis of Coastal Tourism Development Strategy in Indonesia to Improve Community Economy

  Nurul Fajriah Yahya , Romansyah Sahabuddin , Andi Nurzakiah Amin , Andi Annisa Sulolipu

  513-522

  2025-03-12

  Statistics: 372

• Effect of Ease of Use and Consumer Experience on Repurchase Intention of Train Tickets Through Kai Access With Satisfaction as a Mediation Variable Study on Kai Access Users in Malang

  Elisa , Agung Winarno , Titis Shinta Dewi

  305-312

  2023-05-09

  Statistics: 983

• The Effect of Celebrity Endorsement on Repurchase Intention With Brand Attitude, Brand Credibility, and Brand Image as Intervening Variables on Product Somethinc

  Atdriansyah Arismunandhar Sunarwia , Abdul Rahman Kadir , Djumidah Maming , Nuraeni Kadir , Dian A.S. Parawansa , Fahrina Mustafa

  773-784

  2023-08-14

  Statistics: 1156

• Analysis of The Use of Facebook Digital Promotion Media To Increase Sales of UD Tahu Murni Products in Gunungsitoli City

  Petrus Lase , Idarni Harefa , Yupiter Mendrofa , Otanius Laia

  59-68

  2025-11-23

  Statistics: 170