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Found 6 items.

Exploring the Role of Brand Equity on Customer Satisfaction and Brand Loyalty: A Case Study of Browcyl's Signature Makassar Snacks

Sitti Hasbiah

89-98

2023-11-26

Statistics: 407
Brand Positioning Analysis in Enhancing Customer Loyalty: A Systematic Literature Review

Feri Andika Prasetya , Budi Eko Soetjipto , Ludi Wishnu Wardhana

357-370

2025-05-17

Statistics: 970
Human Resources as Brand Ambassador: a Qualitative Approach to Building Customer Loyalty

Rostini , Annisa Zhalila Razak , A Fadel Muhammad , Sukiman , Hamsyah

349-356

2025-03-23

Statistics: 465
The Influence of Brand Image on Online Purchase Decisions for Scarlett Students of The Faculty of Economics, University of Nias

Diana Novita Baene , Idarni Harefa , Meiman Hidayat Waruwu , Fatolosa Hulu

271-282

2025-12-21

Statistics: 164
The Influence of Content Marketing on Customer Loyalty: Case Study of Spotify

Adinda Rizki Luthfiyyah , Popy Rufaidah

425-436

2025-05-23

Statistics: 973
Mapping Multi-Sensory Brand Experiences and Their Impact on Customer Satisfaction: A Bibliometric and Systematic Literature Review on Scopus

Kevin Ghulaman Silmi , Budi Eko Soetjipto Budi Eko , Ludi Wishnu Wardhana Ludi Wishnu

371-386

2025-05-17

Statistics: 437

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