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• The Influence of Brand Image on Online Purchase Decisions for Scarlett Students of The Faculty of Economics, University of Nias

  Diana Novita Baene , Idarni Harefa , Meiman Hidayat Waruwu , Fatolosa Hulu

  271-282

  2025-12-21

  Statistics: 164

• Analysis of the Production Process in Increasing the Production Capacity of Red Bricks at UD Alwin, Hilina'a Village, Gunungsitoli District

  Ronaldo Syah Putra Ndruru , Jeliswan Berkat Iman Jaya Gea , Kurniawan Sarototonafo Zai , Tiarni Duha

  671-678

  2025-11-28

  Statistics: 73

• Wardah's Digital Marketing Strategy through Islamic Branding, Influencer Marketing, and Flash Sale Programs to Increase Online Shopping Decisions on the Shopee Platform

  Chalid Imran Musa , Azlan Azhari , Kristina Parinsi

  717-738

  2026-04-16

  Statistics: 0

• Enhancing MSME Competitiveness Through Financial Literacy and Digital Transformation in Indonesia

  Muhammad Ishlah Idrus , Rastina

  487-496

  2025-01-27

  Statistics: 484

• Analysis of Human Resource Competency in Improving Employee Performance in The Department Communication and Informatics of Gunungsitoli City

  Nidasari Lase , Sukaaro Waruwu , Meiman Hidayat Waruwu , Robin Markus Putra Waruwu

  19-28

  2025-11-16

  Statistics: 98

• Literature Review: Digital Marketing Strategy to Increase MSME Income

  Riana Multhazam , Romansyah Sahabuddin , Andi Nurzakiah Amin , Andi Annisa Sulolipu

  267-274

  2025-02-10

  Statistics: 650

• Analysis of Production Optimization Strategy to Increase The Capacity of Kamumu Kimpul Chips at UD. Sona Gunungsitoli Idanoi

  Yantonius Harefa , Sophia Molinda Kakisina , Jeliswan Berkat Iman Jaya Gea , Martha Surya Dinata Mendrofa

  261-270

  2025-12-20

  Statistics: 131

• The Role of Online Reviews as a Mediator in The Decision to Purchase Fashion Products at Shopee Systematic literature review (SLR)

  Rizki Amalia Utami , Budi Eko Soetjipto , Ludi Wishnu Wardana

  429-434

  2025-08-28

  Statistics: 291

• Savoring The Success: Cultivating Innovation And Creativity For Indonesian Culinary MSMEs Growth

  Herry Mulyono , Benediktus Rolando

  413-428

  2024-08-02

  Statistics: 690

• Development of Micro, Small and Medium Enterprises (MSMEs) Based on Creative Industry in Ulunoyo District, South Nias Regency

  Hubertus Harisman Ndruru , Dedi Irawan Zebua , Maria Magdalena Bate'e , Heniwati Gulo

  729-736

  2025-11-30

  Statistics: 36

• Civil Servants' Interpretation of Gold Investment and Trading (Case Study of Civil Servants in South Sulawesi Province)

  Dinah Diyanah Burhan , Alimuddin , Darwis Said

  231-240

  2025-12-15

  Statistics: 159

• The Effect of Influencer Marketing on Purchase Decisions of Chaca Burgo Makassar Branch

  Andi Rifqih Arismaleo , Andi Mustika Amin , Muhammad Ilham Wardhana Haeruddin , Siti Hasbiah , Muh. Ichwan Musa

  523-532

  2023-07-04

  Statistics: 378

• Exploring Consumer Psychology in Digital Product Purchase Decisions: A Qualitative Study of Social Media Users

  Alifia Ainun Rizky , Andi Muhammad Fara Kessi , Raeni Dwi Santy

  597-614

  2026-03-16

  Statistics: 87

• The Influence of Foreign Direct Investment, Small and Medium Micro Enterprises on Economic Growth and Its Impact on Reducing Unemployment in DKI Jakarta Province

  Ria Johan Susanti , Agus Supandi , Tony Margiyanto Adi

  393-398

  2024-07-27

  Statistics: 600

• Analysis of Production Optimization in Increasing Profits at UD. Tahu Nias

  Rukun Fataya Laoli , Jeliswan Berkat Iman Jaya Gea , Serniati Zebua , Heniwati Gulo

  691-700

  2025-12-04

  Statistics: 134

• Mobile Banking Service Quality and Customer Relationship Quality in Indonesian Islamic Banks: The Moderating Effect of Gender

  Laras Puspa Kirana , Rita Komaladewi , Yevis Marty Oesman

  297-310

  2025-02-11

  Statistics: 643

• Customer Service Automation Through Ai-Powered CRM: Impact On Marketing Target Accuracy

  Wiwin Riski Windarsari

  131-138

  2025-12-05

  Statistics: 299

• Mapping Multi-Sensory Brand Experiences and Their Impact on Customer Satisfaction: A Bibliometric and Systematic Literature Review on Scopus

  Kevin Ghulaman Silmi , Budi Eko Soetjipto Budi Eko , Ludi Wishnu Wardhana Ludi Wishnu

  371-386

  2025-05-17

  Statistics: 437

• YUK TANI: Optimizing the Distribution of Agricultural Products through Android-Based Applications

  Chaulina Alfianti Oktavia , Firda Meisaroh , Rizky Abdillah

  347-358

  2024-06-19

  Statistics: 246