Digital Entrepreneurial Mindset Development: Strategies to Increase the Economic Competitiveness of Indonesia's Gen Z in the E-Commerce Era
a Study Systematic Literature Review
Main Article Content
Ilma Wulansari Hasdiansa
This systematic literature review (SLR) article discusses the role of e-commerce education to increase the economic growth of generation z (Gen Z) in Indonesia. The purpose of this study is to determine aspects of e-commerce education to support the economic growth of Gen Z in Indonesia. E-commerce education is understood as a place to form the right self-potential to improve Gen Z's digital skills. The method of writing a systematic literature review (SLR) article is a library research method sourced from the Scopus database. The results of this literature review study found that e-commerce education integrated with industry can create Gen Z who have skills in managing digital technology, creativity, and are able to adapt according to the job market. The implications of this study are to encourage the government, academics, and industry players to assist Gen Z through e-commerce education so that their potential becomes a source of economic growth in Indonesia in the future.
Akhmadi, H., Susanawati, Utami, N. P., & Widodo, A. S. (2021). Use of whatsapp application on fruit marketing communication: A traders’ experience. Journal of Information and Organizational Sciences, 45(1), 95–113. https://doi.org/10.31341/jios.45.1.6
Al-Qadasi, N., Zhang, G., Al-Jubari, I., Al-Awlaqi, M. A., & Aamer, A. M. (2024). Entrepreneurship education and entrepreneurial behaviour: Do self-efficacy and attitude matter? International Journal of Management Education, 22(1), 100945. https://doi.org/10.1016/j.ijme.2024.100945
Boldureanu, G., Ionescu, A. M., Bercu, A. M., Bedrule-Grigoruţă, M. V., & Boldureanu, D. (2020). Entrepreneurship education through successful entrepreneurial models in higher education institutions. Sustainability (Switzerland), 12(3), 1–33. https://doi.org/10.3390/su12031267
Bonfanti, A., De Crescenzo, V., Simeoni, F., & Loza Adaui, C. R. (2024). Convergences and divergences in sustainable entrepreneurship and social entrepreneurship research: A systematic review and research agenda. Journal of Business Research, 170(February 2023), 114336. https://doi.org/10.1016/j.jbusres.2023.114336
Chen, L., Ifenthaler, D., & Yau, J. Y.-K. (2021). Online and blended entrepreneurship education: a systematic review of applied educational technologies. In Entrepreneurship Education (Vol. 4, Issue 2). Springer Singapore. https://doi.org/10.1007/s41959-021-00047-7
Darman, A., Suprianto, A., Wati, A. P., Murwani, F. D., & Wardana, L. W. (2024). Digital Innovation in E-Commerce Education Towards Industry 5.0: Improving Student Competencies and Insights A Systematic Literature Review. Journal of Applied Business, Taxation and Economics Research, 3(6), 652–662. https://doi.org/10.54408/jabter.v3i6.313
Effendy, A. A., & Sunarsi, D. (2020). Persepsi Mahasiswa Terhadap Kemampuan Dalam Mendirikan UMKM Dan Efektivitas Promosi Melalui Online Di Kota Tangerang Selatan. Jurnal Ilmiah MEA (Manajemen, Ekonomi, Dan Akuntansi), 4(3), 702–714.
Gunawan, A. F. (2024). The impact of entrepreneurial characteristics and competencies on business performance in the creative industry in Indonesia. Asia Pacific Journal of Innovation and Entrepreneurship, 18(3), 300–317. https://doi.org/10.1108/apjie-09-2023-0172
Ijafb) Othman, I. W., Mokhtar, S., Tham, A., & Yong, K. (2021). The Significance of Entrepreneurship Education Literacy in The Era of Digital Transformation: Graduates of The Post-Pandemic Covid-19 Unemployment Crisis. International Journal of Accounting, Finance and Business, 6(6), 1–21.
Imjai, N., Aujirapongpan, S., & Yaacob, Z. (2024). Impact of logical thinking skills and digital literacy on Thailand’s generation Z accounting students’ internship effectiveness: Role of self-learning capability. International Journal of Educational Research Open, 6(November 2023), 100329. https://doi.org/10.1016/j.ijedro.2024.100329
Islami, N. N. (2019). The effect of digital literacy toward enterpreneur behaviors through students’ intention enterpreneurship on Economics Education Study Program at Jember. IOP Conference Series: Earth and Environmental Science, 243(1). https://doi.org/10.1088/1755-1315/243/1/012084
Issn, A., Chefe, I. E., Luiz, C., Avalia, S., & Review, D. B. (2024). LIFELONG DIGITAL LEARNING : “ COMPUTER LITERACY ,” “ DIGITAL LITERACY ,” AND " DIGITAL COMPETENCE " AS DIMENSIONS FOR DIGITAL SKILLS Maíra Rocha Santos 1 1 INTRODUCTION Technological evolution and the digitalization of society have made learning and techn. 1–16.
Jiménez-Rodríguez, E., Vázquez-Cano, E., Cebrián-Hernández, Á., & López-Meneses, E. (2022). Influence of Computer Knowledge and Level of Education on Spanish Citizens’ Propensity to Use E-Commerce. In Social Science Computer Review (Vol. 40, Issue 6, pp. 1376–1392). https://doi.org/10.1177/08944393211007313
Kakouris, A., Tampouri, S., Kaliris, A., Mastrokoukou, S., & Georgopoulos, N. (2024). Entrepreneurship as a Career Option within Education: A Critical Review of Psychological Constructs. Education Sciences, 14(1). https://doi.org/10.3390/educsci14010046
Kazak, A., Sergeeva, E., Kushkhova, Z., Ryvkina, O., & Tsay, E. (2023). Information technologies and E-commerce in education in the sphere of tourism and hospitality. E3S Web of Conferences, 371. https://doi.org/10.1051/e3sconf/202337105009
Kuckertz, A., Berger, E. S. C., & Brändle, L. (2020). Entrepreneurship and the sustainable bioeconomy transformation. Environmental Innovation and Societal Transitions, 37(November 2019), 332–344. https://doi.org/10.1016/j.eist.2020.10.003
Lankshear, C., & Knobel, M. (2016). Digital literacy and digital literacies Related papers Digital Literacy and Digital Literacies : Digital Kompetanse, 1(12–24), 2006–2016.
Oktaviani, R. D., Naruetharadhol, P., Padthar, S., & Ketkaew, C. (2024). Green Consumer Profiling and Online Shopping of Imperfect Foods: Extending UTAUT with Web-Based Label Quality for Misshapen Organic Produce. Foods, 13(9). https://doi.org/10.3390/foods13091401
Olutuase, S. O., Brijlal, P., & Yan, B. (2023). Model for stimulating entrepreneurial skills through entrepreneurship education in an African context. Journal of Small Business and Entrepreneurship, 35(2), 263–283. https://doi.org/10.1080/08276331.2020.1786645
Pham, M., Nguyen, A. T. T., Tran, D. T., Mai, T. T., & Nguyen, V. T. (2023). The impact of entrepreneurship knowledge on students’ e-entrepreneurial intention formation and the moderating role of technological innovativeness. Journal of Innovation and Entrepreneurship, 12(1). https://doi.org/10.1186/s13731-023-00351-7
Putri, S. R., & Wardana, L. W. (2023). The Effect of Entrepreneurship Education and E-Commerce on Entrepreneurial Intention Through Adversity Quotient in Students of The Faculty of Economics and Business, Universitas Negeri Malang (Issue Bistic). Atlantis Press International BV. https://doi.org/10.2991/978-94-6463-302-3_14
Setyaningrum, R. P., & Muafi, M. (2023). Indonesia’s successful women entrepreneurs: Servant leadership, E-Commerce Digitalization Adoption, self efficacy as Mediation and Adoption of E-Commerce Digitization as Moderation. Quality - Access to Success, 24(192), 235–248. https://doi.org/10.47750/QAS/24.192.28
Snyder, H. (2019). Literature review as a research methodology: An overview and guidelines. Journal of Business Research, 104(March), 333–339. https://doi.org/10.1016/j.jbusres.2019.07.039
Wang, C., & Kim, M. H. (2023). Impact of Education and Its Importance on e-Commerce Platforms Influencing College Students’ Abilities and Performance-based Results. Educational Administration: Theory and Practice, 29(3), 93–110. https://doi.org/10.52152/kuey.v29i3.904
Yang, X., & Luo, M. (2020). Research on the talent training mode of Application- oriented Undergraduate Cross-border e-commerce Innovation and Entrepreneurship Education. Proceedings - 2020 International Conference on Big Data and Informatization Education, ICBDIE 2020, 119–122. https://doi.org/10.1109/ICBDIE50010.2020.00034
Zhu, R., Liu, Z., Zhao, G., Huang, Z., & Yu, Q. (2023). The impact of institutional management on teacher entrepreneurship competency: The mediating role of entrepreneurial behaviour. International Journal of Management Education, 21(2), 100794. https://doi.org/10.1016/j.ijme.2023.100794
