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• The Influence of Financial Literacy and Lifestyle on Financial Behavior of Generation Z in Makassar City in 2024

  Anwar Ramli , Annisa Paramaswary Aslam , Indah Lestari Anwar

  207-220

  2025-12-10

  Statistics: 232

• Analysis of Strategies in Increasing Competitiveness at E11evenkick Academy in Makassar City

  Muhammad Rifqi Azhar , Anwar , Muh. Ichwan Musa , Siti Hasbiah , Muhammad Ilham Wardhana Haeruddin

  199-204

  2023-03-11

  Statistics: 567

• Implementation of Maslahah in Islamic Financial Institutions for UMKM Actors in Makassar City (Case Study of Bank Muamalat Indonesia KCU Makassar)

  Muh Rum Abdau Amiruddin , Hamid Paddu , Indraswati Tri Abdireviane

  743-752

  2023-07-28

  Statistics: 200

• How Do Millennial and Z Generations Make Investment Decisions? A Case Study From Makassar City

  Muhammad Ichwan Musa , Annisa Paramaswary Aslam , Nurul Fadilah Aswar , Khaidir Syahrul , Rahmat Riwayat Abadi

  859-866

  2023-09-12

  Statistics: 418

• Value Chain Model in Zakat Management at Makassar City National Amil Zakat Agency

  Deddy Ibrahim Rauf

  17-26

  2022-11-28

  Statistics: 486

• The Role of Customer Satisfaction in Mediating the Influence of Product Quality on Generation Z Consumer Loyalty in Kopi Kenangan in Makassar City

  Nurman

  1995-2018

  2026-06-08

  Statistics: 17

• The Effect of Job Satisfaction and Employee Commitment on Employee Performance at the Social Service of Makassar City

  Karmila Maharani , Romansyah Sahabuddin , Tenri S.P. Dipoatmodjo , Burhanuddin , Zainal Ruma

  205-214

  2023-03-11

  Statistics: 748

• The Effect of Electronic Word of Mouth and Price on The Purchase Decision of Big Banas Products in Makassar City

  Moh. Rifky Wahyudi , Anwar Ramli , Muhammad Ilham Wardhana Haeruddin , Amiruddin Tawe , Muh. Ichwan Musa

  435-444

  2023-06-07

  Statistics: 544

• The Influence of Store Atmosphere, Service Quality, and Product Variance on Customer Loyalty Through Customer Satisfaction at Marinor Cafe in Makassar City

  Andi Hikmah Dewi Sriyanti , Otto R. Payangan , Fahrina Mustafa

  763-772

  2023-07-30

  Statistics: 1819

• Effectiveness of Government Business Incubators in Stimulating The Growth of UMKM in Makassar City

  Muhammad Qadafi Zulkarnain , Romansyah Sahabuddin , Andi Nurzakiah Amin , Andi Annisa Sulolipu

  231-242

  2025-01-16

  Statistics: 354

• The Influence of Leadership Style on Employee Commitment in The Organization Through Employee Job Satisfaction as an Intervening Variable at PT Industri Kapal Indonesia (Persero) Kota Makassar

  Uhud Darmawan Natsir , Rifki Rif'at Rizkullah , Nurul Fadilah Aswar

  499-514

  2026-01-16

  Statistics: 60

• The Effect of Financial Compensation on Employee Work Motivation at PT. Bumi Karsa in Makassar City

  Bayu Peringga , Abd Rahim Amin , I Gede Arya Pering Arimbawa , Ardhi Goeliling , A Fadel Muhammad

  847-858

  2023-09-10

  Statistics: 328

• Consumer Trust In Influencer-Based Digital Marketing: A Qualitative Study Among Beauty Product Consumers In Makassar City

  Isma Azis Riu , Irsan Radjab , Hery Maulana Arif , M. Ilham Wardhana Haeruddin , Nurul Fadilah Aswar

  533-546

  2026-02-28

  Statistics: 102

• The Effect of Workload and Work Stress on Employee Performance at PT PLN (Persero) Customer Service Unit Karebosi City of Makassar

  Karman , Chalid Imran Musa , Tenri S.P Dipoatmodjo , Siti Hasbiah , Uhud Darmawan Natsir

  147-156

  2023-03-07

  Statistics: 628

• The Influence of Business Location Feasibility, Social Media Advertising and Product Innovation on Increasing Sales of Micro, Small and Medium Enterprises in The Culinary Sector at The Center Point of Indonesia Makassar City

  Marhawati , Nur Delima Novita Rahman , Mustari , Andi Tenri Ampa , Syamsul Rijal

  823-838

  2023-09-01

  Statistics: 646

• The Effect of Sales Promotion and Brand Awareness on Iconnet Purchase Decisions at PT. Icon+ in Makassar City

  Muhammad Fadly Ananda , Zainal Ruma , Muh. Ichwan Musa , Siti Hasbiah , Muhammad Ilham Wardhana Haeruddin

  587-598

  2023-07-14

  Statistics: 495

• The Influence of Digital Marketing and Service Quality on Consumer Purchasing Decisions Coffee Shop Lagi Lagi CHL Makassar City

  Marhawati , AM. Fatwa Nurhidayah , Tuti Supatminingsih , Rahmatullah , A. Tenri Ampa

  27-38

  2023-09-20

  Statistics: 780

• The Influence of Financial Literacy and Financial Inclusion on MSME Financial Performance in Makassar City

  Amry Mahdan Abrari

  87-92

  2023-02-01

  Statistics: 765

• Eco Consciousness and Consumer Perception: An Explanatory Study of Environmentally Friendly Product Purchasing Decisions in Makassar City

  Hasnidar Hasnidar , Achmad Ridha

  795-806

  2026-04-21

  Statistics: 226

• Competitive Saturation in Makassar’s Coffee Shop Industry: A Phenomenological Inquiry Into Business Actors’ Experiences

  Muh Al Fatah Arief Putra , Andi Aryani Hardiyanti , Tuti Adi Tama , Risnawati

  1169-1180

  2026-05-09

  Statistics: 165

• The Effect of Job Satisfaction and Compensation on Employee Turnover Intention in Companies PT Hadji Kalla Branch Urip Sumoharjo

  Andi Muh Fadhil Wahyudi , Siti Hasbiah , Romansyah Sahabuddin , Burhanuddin , Uhud Darmawan Natsir , Nurul Fadilah Aswar

  579-586

  2023-07-14

  Statistics: 623

• The Role of Pricing in Increasing Customer Satisfaction: Analysis of The Barbershop Services Industry in Makassar City

  Chalid Imran Musa

  917-922

  2023-10-21

  Statistics: 987

• The Effect of Service Quality on Customer Satisfaction at Banua Coffee Cafe in Makassar City

  Ichwan Musa , Cepi Pahlevi , Indrianty Sudirman , Sumardi

  533-542

  2023-07-04

  Statistics: 655

• From Justice To Jazz: Exploring The Improvisational Flow Of Support And Citizenship Behaviour In The Hospitality Industry

  Tenri Sayu Puspitaningsih Dipoatmodjo , Zainal Ruma , Rezky Amalia Hamka , Andi Dewi Angreyani , Hery Maulana Arif

  29-44

  2025-11-16

  Statistics: 177

• Between Algorithm and Adat: How Bugis-Makassar MSMEs Negotiate AI Marketing Through the Lens of Siri' na Pacce

  Hery Maulana Arif , Wiwin Riski Windarsari

  897-908

  2026-04-29

  Statistics: 88