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Found 9 items.

Newsroom Convergence and Local Media Economic Sustainability Strategy A Comparative Study of Tribun Pekanbaru and Riau Pos in the Digital Transformation Era

Rinal Sagita , Belli Nasution , Muhammad Firdaus

2059-2068

2026-06-15

Statistics: 138
The Influence of Business Location Feasibility, Social Media Advertising and Product Innovation on Increasing Sales of Micro, Small and Medium Enterprises in The Culinary Sector at The Center Point of Indonesia Makassar City

Marhawati , Nur Delima Novita Rahman , Mustari , Andi Tenri Ampa , Syamsul Rijal

823-838

2023-09-01

Statistics: 716
Digital Narrative in Café Sawah Pujon Kidul Promotion

Ita Prihatining Wilujeng , Titis Shinta Dhewi , Naufal Dzakwana Muhammad , Fortuna Pradnya Paramitha , Desiana Aulia Wardani , Shafa' Annisa Puspasari

3031-3042

2026-08-14

Statistics: 3
Mapping the Role of Social Media Marketing in Purchase Decisions through Brand Trust: A Systematic Review and Bibliometric Analysis

Titisari Ambarwati , Budi Eko Soetjipto , Madziatul Churiyah

1787-1812

2026-05-31

Statistics: 228
The Effect Of Sales Promotion And Social Media Marketing On The Purchase Intention Of BSI Gold Products Through Perceived Value, Brand Awareness, Trust, And Customer Engagement As Mediation Variables Systematic Literature Review (SLR) With Bibliometrics

Nasihiyah Purwaning Wulan , Budi Eko Soetjipto , Madziatul Churiyah

1669-1686

2026-05-25

Statistics: 310
Marketing Strategy For Micro Small To Medium Enterprises at 777 Sweet Fruit Shops in Gowa District

Marhawati Najib , Miftahul Jannah , Agus Syam

159-168

2024-02-27

Statistics: 627
Mapping the Literature on Digital Marketing, Brand Image, Perceived Value, and Purchase Intention: A Bibliometric and Systematic Review

Diana Dwi Kusumasari , Budi Eko Soetjipto , Madziatul Churiyah

1813-1842

2026-05-31

Statistics: 203
Measuring Multiple Brand Corporate Image of Garuda Indonesia’s Instagram

Henky Ade Moerales

1455-1472

2026-05-18

Statistics: 219
The Effect of Influencer Marketing on Purchase Decisions of Chaca Burgo Makassar Branch

Andi Rifqih Arismaleo , Andi Mustika Amin , Muhammad Ilham Wardhana Haeruddin , Siti Hasbiah , Muh. Ichwan Musa

523-532

2023-07-04

Statistics: 489

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