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• Market Image, TikTok Promotion, and Visit Intention: The Mediating Role of Perceived Shopping Accessibility in a Traditional Market

  Muh. Arsyad Yusuf , Hety Budiyanti , Isma Azis Riu , Hasnidar , Azlan Azhari

  3247-3268

  2026-08-29

  Statistics: 124

• Literature Review: Online Marketing Activities Towards Increasing The Income of Traditional Market Traders in South Sulawesi

  Supri , Romansyah Sahabuddin , Andi Nurzakiah Amin , Andi Annisa Sulolipu

  523-534

  2025-03-12

  Statistics: 530

• The Digital Disruption of Traditional Equilibrium: Analyzing the Impact of E-commerce and Social Commerce on Demand Supply Dynamics for Electronics in Makassar

  Chalid Imran Musa

  713-718

  2025-11-29

  Statistics: 175

• The Influence of Online Shopping Applications on The Welfare of Traders in The Sungguminasa Traditional Market Area

  Zainal Ruma

  911-916

  2023-10-09

  Statistics: 362

• Analysis of The Marketing Mix Strategy : A Case Study of The Nur Azizah Songkok Recca Enterprise in Bone Regency

  Andi Adriyanto Rinaldy , Rahmatullah , Tuti Supatminingsih , Mustari , Muhammad Dinar

  2541-2550

  2026-07-12

  Statistics: 139

• Between Algorithm and Adat: How Bugis-Makassar MSMEs Negotiate AI Marketing Through the Lens of Siri' na Pacce

  Hery Maulana Arif , Wiwin Riski Windarsari

  897-908

  2026-04-29

  Statistics: 239

• Development of Micro, Small and Medium Enterprises (MSMEs) Based on Creative Industry in Ulunoyo District, South Nias Regency

  Hubertus Harisman Ndruru , Dedi Irawan Zebua , Maria Magdalena Bate'e , Heniwati Gulo

  729-736

  2025-11-30

  Statistics: 205