NURLINA, Nurlina. Causal Analysis of Strategic Determinants of Purchasing Decisions: Product Quality, Pricing, and Brand Equity from a Consumer Behavior Perspective. Economics and Business Journal (ECBIS), [S. l.], v. 5, n. 1, p. 143–160, 2026. DOI: 10.47353/ecbis.v5i1.672. Disponível em: https://ecbis.net/index.php/go/article/view/672. Acesso em: 7 nov. 2026.