PUTRI, Pina Ania; UTOMO, Danang Prio; PAHRUDIN, Pahrudin. Strategic Transformation of MSMEs in East Lombok Regency in Utilizing Social Media and Instant Messaging as Digital Promotional Tools . Economics and Business Journal (ECBIS), [S. l.], v. 4, n. 6, p. 3363–3384, 2026. DOI: 10.47353/ecbis.v4i6.544. Disponível em: https://ecbis.net/index.php/go/article/view/544. Acesso em: 2 sep. 2026.