PRASETYA, F. A.; SOETJIPTO, B. E.; WARDHANA, L. W. Brand Positioning Analysis in Enhancing Customer Loyalty: A Systematic Literature Review. Economics and Business Journal (ECBIS), [S. l.], v. 3, n. 4, p. 357–370, 2025. DOI: 10.47353/ecbis.v3i4.209. Disponível em: https://ecbis.net/index.php/go/article/view/209. Acesso em: 2 oct. 2025.